In the high-stakes world of sports broadcasting, « reach » and « revenue » are often at odds. For the last three years, Major League Soccer (MLS) and Apple operated on a « premium-first » philosophy, locking every match behind a standalone MLS Season Pass paywall.…
During last Sunday’s El Clásico game, FC Barcelona wore the logo of Ed Sheeran on their shirt for this game only. The shirt will also be for sale as a limited edition. Let’s delve into the origins of this particular…
Barcelona thought they were days from letting ~27,000 fans back into a half-open Spotify Camp Nou. Then the city said no. Inspectors walked the site and found basic safety gaps: emergency exits that weren’t fully ready, missing handrails, signage that hadn’t…
A New Club World Champion The summer of 2025 was big for football. For the first time, the FIFA Club World Cup included 32 teams and was hosted in the United States. Chelsea won the tournament, beating PSG 3-0 in…
Fans queue outside a Nike store near Wembley Stadium in London, illustrating how global sports brands connect international supply chains to local football fans. Football lovers might soon feel an unexpected squeeze on their wallets, not from club ticket prices…
African football has long been a source of immense talent, passion, and cultural significance, yet its financial landscape has historically sometimes struggled to match other regions (such as Europe). This was due to structural challenges, limited investment, and obviously governance…
The European Super League (ESL) was one of the most ambitious yet short-lived projects in modern football. Announced in April 2021, it aimed to create an exclusive competition for Europe’s elite clubs, promising higher revenues, financial stability, and greater control…
Football has become a global phenomenon, loved by millions of fans around the world. From sold-out stadiums to massive broadcasting deals, the sport generates billions every year. However, when it comes to wages, there is a noticeable difference between male…
In modern football, sponsorship income has become an essential pillar of a club’s finances. Whether it’s the brand displayed on players’ shirts, the name of the stadium, or even the logo on training kits, sponsors pump billions into the beautiful…